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In the making

British craftsmanship is at the heart of what we do. Each piece of bone china is designed and developed by hand in our factory in Stoke-on-Trent, the home of the potteries.

William Edwards design brief
William Edwards formal sketching process
Tableware print screening on Bone China

William and his team became well known for their skill in decorating fine ceramics for famous brands across the UK and around the world. When traditional manufacturing in the Potteries went into decline, they saw another market for bespoke bone china, and diversified into not just designing but also making exclusive chinaware for the world's most discerning restaurants, hotels, clubs, retailers and royal palaces.

William's mission has always been to champion the craftsmanship and traditional skills found in Stoke-on-Trent, the heartland of England's ceramics industry since Josiah Wedgwood's heyday in the late 1700s.

Lathing bone china
Hand-checking the lathed bowl for any discrepancies
Hand-painting the final product
Bespoke screen print design
Screen prints being transferred on to bone china
Bespoke bone china pate with finalised screen print design
Bespoke bone china cups fresh out the kiln
Stack of bespoke bone china plates
bespoke bone china tableware ready to be glazed in the kiln
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