.jpg "House Of Lords Case Study")
The House of Lords
.png "House of Lords Victoria Tower")
The Brief
William Edwards has worked with The House of Lords for over 10 years, supplying both its hospitality outlets and hugely successful retail shop.
In 2019, William Edwards was commissioned to design a bespoke banqueting tableware collection that would draw on the history of The Lord’s but with a contemporary twist. The collection would be used throughout The House of Lords and on the iconic Terrace overlooking The Thames.
.png "Bottom of bone china plate with William Edwards backstamp")
The Brand
The House of Lords is an active, independent institution that has a key role in making and shaping laws. Members conduct their day-to-day business within the Palace of Westminster, which has a grand neo-Gothic architectural design with ornate Pugin inspired interiors.
.png "Bespoke bone china Afternoon Tea collection for the House of Lords")
Concept & Execution
William Edwards worked closely with The Lords' catering and hospitality team to create this contemporary collection. The concept was to take inspiration from the interior design and decoration of the world-famous Palace of Westminster, particularly the Pugin design features and decorative colours throughout the building. The Lords' catering and hospitality team visited our factory in Stoke-on-Trent to decide on the final design and accelerate the decision-making process.
.png "William Edwards bone china plate with House of Lords motif")
The Result
The finished tableware is inspired by the ever-present portcullis motif seen throughout the Royal Palace, while the classic burgundy-red colour mirrors that used in The Lords' chamber and interior decoration throughout this historic building.
